#LEHIGH WIRED CLIENT PROFESSIONAL#

Just give us a listen for the first 10 minutes of your commute.вЂќДЇor Mayo, who comes from a family whose ties run as deep with Lehigh as they do in entertainment, working with his alma mater is вЂњpretty awesome. We donвЂ™t ask you to devote your entire commute. The spoken audio versions of the blog posts also are usually 7 or 8 minutes, which Phillips calls вЂњan important differentiating factor because theyвЂ™re easily consumable. вЂњSpokenLayer allows the words of faculty members and alumni who write for ilLUminate to be presented unfiltered, directly to the listener,вЂќ Phillips says. Many podcasts involve an interview format and run from a half hour to an hour. Phillips says SpokenLayer is an elegant solution for the CBE model. The company produces SpokenEditions, which are вЂњstories that speak to you,вЂќ from such major media clients as TIME, Huffington Post, Slate, Wired, and other leading magazines, newspapers, and websites.ДЄs well as LehighвЂ™s College of Business and Economics.

ItвЂ™s what Mayo calls вЂњthe voice ecosystem.вЂќ Within two years, however, the company migrated to building the first versions of the current platform that creates professionally recorded audio from written content that people can listen to anywhere. MayoвЂ™s masterвЂ™s thesis was on collaborative music notation and editing software, and SpokenLayer started out developing music collaboration software. вЂњHe was basically acting as the COO of the company for about a year or two and has acted in data science roles and other roles in the company.вЂќ вЂњHeвЂ™s stepped up when we needed him to,вЂќ Mayo says. And since Mayo started SpokenLayer, Askins, the husband of former Lehigh President Alice Gast, has continued to play a key role as a board member, investor, and so much more. Askins-at the time, an adjunct lecturer in computer science and engineering-with providing sage counsel and encouragement. He credits his masterвЂ™s thesis adviser, Bradley J. Mayo came up with the idea for the company while he was still pursuing his masterвЂ™s degree. вЂњAnd now, with the advent of new platforms like AmazonвЂ™s Alexa and Google Home and all these connected devices, it enables any device to be something that you can talk to and consume content from.вЂќ вЂњAll of those factors culminated in me being the founder and CEO of a company that changes the way people can consume content and enables people to listen to content that is relevant to them in any context,вЂќ says Mayo, who launched SpokenLayer in 2010, just months after getting his graduate degree from Lehigh. Put that together with his love of performing with the Lehigh Choir and Glee Club, and parents and grandparents who all worked in the entertainment industry, and itвЂ™s no wonder he wound up starting a company that combines technology and voice. Mayo earned his undergraduate degree in electrical engineering, while also studying product design, and got his masterвЂ™s degree in computer engineering, while also studying ergonomics. Especially one who continues to draw on the advice, knowledge, and skills of his Lehigh adviser.ДЄnd thatвЂ™s what CBE did, partnering with SpokenLayer, a New York-based company founded by Will Mayo вЂ™08, вЂ10G. When looking for a new and innovative way of doing things, itвЂ™s always a good idea to look to a Lehigh alumnus.

With the proliferation of podcasts in recent years, CBE sought to find an approach that would differentiate ilLUminate in a crowded marketplace.

From the classroom to the internet, there are so many ways that we meet people where they want to be met in terms of the dissemination of knowledge.вЂќ Being Heard in the Voice Ecosystem вЂњWeвЂ™re meeting consumers where they happen to be, rather than forcing them into the modality we choose to give them. If you think about the goal of any educational institution, thatвЂ™s what it is: the creation and dissemination of knowledge.

#LEHIGH WIRED CLIENT PROFESSIONAL#

IlLUminate, the Lehigh University College of Business and EconomicsвЂ™ (CBE) dynamic, new multimedia platform, offers fascinating insights into the latest research and thoughtful perspectives on a wide array of topics from faculty and alumni.Д«uilding on the CBE blog launched early in 2017, the college recently added podcasts featuring professional audio of blog posts and the Executive Edge video series, developed specifically for executives and management professionals.Д¬BE Dean Georgette Chapman Phillips says the multimedia approach reflects the universityвЂ™s commitment to вЂњdisseminate knowledge as widely as we can.

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